X.com Takes Over as the URL Identifier on iOS, Marking Twitter’s Shift

In a notable development, Twitter.com is in the process of transitioning to X.com on iOS. Users of the X app for iOS have observed that when copying and posting URLs from the share sheet, the links now start with “x.com,” a departure from the familiar “twitter.com,” as reported by The Verge.

As of now, clicking on x.com links on the web still redirects users to twitter.com. However, the complete transition to exclusively using x.com is expected to occur in the near future.

Elon Musk, the owner of X, mentioned last month that “X.com” now leads to “twitter.com.” This aligns with Musk’s ongoing involvement in shaping the identity of the platform.

Recent rebranding efforts by X included renaming the social media dashboard application for management, TweetDeck, to ‘XPro.’ Users visiting the TweetDeck website while logged out will now see “XPro” displayed at the top of the page. According to X, XPro offers a convenient way to view multiple timeline columns in a single, user-friendly interface.

In a separate development, Musk announced an auction of items from the Twitter building as part of a rebranding effort. The auction, titled ‘Twitter Rebranding: Online Auction Featuring Memorabilia, Art, Office Assets & More!’, is set to commence on September 12 and conclude two days later. The minimum bid for each item listed is $25.

The auction will feature an eclectic mix of items, including coffee tables, large bird cages, oil paintings of viral images, desks, chairs, a DJ booth, and an array of musical instruments suitable for a band. Notably, one of the listed Twitter signs remains affixed to the company’s headquarters on 10th Street in San Francisco. The listing indicates that the bird logo is still mounted on the building, and the buyer would need to engage an SF Licensed Company with appropriate permits for its removal.